Renting toys like movies …

Let’s face it. Toys are expensive and a child’s interest in them is short. After a few weeks of exhaustive and obsessive play time, a child will suddenly forsake something they were inseparable with just a few days before. As such, parents have closets stuffed to the gills with toys that simply go largely ignored. It’s Woody’s worst nightmare. But wouldn’t it be great, not to mention a relief on the pocketbook, if parents could rent a toy much like they rent a movie or video game? Now they can.

BabyPlays is the name of the company. And they have a simple mission:

BabyPlays recognizes that many parents want their children to experience the learning opportunity and skill development that comes though playing with a variety of toys. However, we also recognize that it is simply unnecessary to buy everything!

BabyPlays then lays out several rental plans which will ship anywhere from 4-10 Toys per month starting at $37 monthly.

Here’s how it works:

1. Choose a membership plan that is right for you
2. Select as many toys to add to your wishlist as you like
3. You will receive toys from your wishlist within a few days
4. Keep the toys for 30 days or longer. No late fees!
5. When you are ready to get some fresh toys, place the toys that you wish to return back in the original shipping box, tape up the box with the provided tape & adhere the provided postage paid Fed Ex shipping label, then drop off at any Fed Ex shipping location.
6. They send out your next shipment

So, like Blockbuster,Netflix, and Gamefly, parents can now turn to the internet to rent toys for their children to enjoy and abuse, and then return when they lose interest! What a great idea. Too bad it’s only for toddlers at the moment.